Psychologists are aware of the dangers of using data from WEIRD societies (Western, Educated,Industrialized, Rich, and Democratic: Henrich, Heine & Norenzayan 2010). Comparable issues involving language were highlighted by Dahl (2015), who urges us to be wary of generalizing from LOL languages (Literate, Official, and with Lots of users). Given that rather many psychologists work with English (a LOL language), we start here, and examine English within the rich diversity of the world’s languages. We consider aspects of both its external situation and its internal structure. We conclude that English is highly atypical as a natural language. This is clearly a problem. On the other hand, the diversity of human languages brings with it exciting opportunities for psychologists as well as for linguists. We report on research which takes diversity (and non-LOL languages) as the starting point. It involves psycholinguistic work on Oceanic languages spoken in Vanuatu and New Caledonia, investigating categorization systems and the origin of gender.
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